The corporate loan shark ‘Wonga’ has received a lot of media coverage in the UK recently. The website boasts easy short term loans with an APR of 5853%. The most disconcerting element of this relatively recent development isn’t that it exists – or that it is allowed to exist – but that society has reached such a point of utter desperation that it has come into existence. Surely in a ‘Developed First World’ country legalised extortion is not a necessary evil. To quote the almost comically ludicrous interest rates borrowing £1 for a week expects a return of £6.96[1]. We could argue that people have the freedom to choose and they need to take responsibility for their own actions. Therefore they have to suffer the consequences of them. Further, the question remains: are people really this desperate?